We’ve said it before and we’ll say it again…those Brits know a thing or two about green beauty. (Read: all the things.) There are so many London and UK-based skincare, bath, body and beauty lines that we covet. So, we were pretty pysched when newcomer Yours Truly Organics reached out to us about trying their products. This should tide us over (for a few months, anyway) while we continue to save our pretty pennies for an overseas green beauty JAMBOREE. Or maybe our UK-based bloggers pals can just Skype us in. We can dream.
Founded by Kelita Bignall, the line was developed based on her own acne struggles (to which we can of course relate). We found that the four-step Yours Truly Organics line works well with acne prone skin, AND skin with fine lines. (Who doesn’t have fine lines here and there? Really, who are you? We want to meet you and you can tell us about your deal with the devil. And where we can sign up.)
The line consists of the Take It Away! Gel Cleanser (£22 or $37 for 150 ml), Balancing Toner (£19 or $32 for 150 ml), Fix Me! Repairing Serum (£28 or $47 for 30 ml) and Face Base Face Balm (£25 or $42 for 100 ml). Overall, the line feels fresh and is very moisturizing. And the products aren’t skimpy – meaning that the gel cleanser is a thicker consistency than other natural cleansers we’ve used; the serum isn’t just a light oil – it’s a nearly opaque, gooey serum that dries matte; and the moisturizer is a thick lotion that also sets matte and makes a great, non-oily make-up base. Though the products themselves are substantial and feel heavier than we’re used to, we both agreed that the line doesn’t weigh our skin down. And the moisturized yet matte finish you’re left with is a huge plus. Did we mention these products smell GREAT? Citrus-y, so fresh and so clean clean.
The products are cruelty-free and bear the Ecocert label, which covers a lot of ground – Ecocert cosmetics must use sustainable packaging, can’t utilize GMOs, parabens or a bunch of other undesirable and non-natural ingredients, and more.
Here are our favorite parts of this new line: